Featuring a fan-favorite character is one way to propel a card through the charts, as indicated by the expensive Enchanted Elsa card from The First Chapter
(To bolster X, choose a creature with the least toughness among creatures you control and put X +1/+1 counters on it.) You might also be interested in these products
Im Aaron, a fantasy illustrator myself, and its my pleasure to be your guide to looking at the interesting stuff you might miss at card size
Id be surprised if EDH didn't adopt this card wholeheartedly
We were only playing with starter decks, so there may be more complex cards in the full set, but it seems like the game was designed to be more on the simple side
Nothing, other than Wish, is near it, and then only in the right circumstances