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Ralph Kelly
Bob Mizer challenged this outdated law by shooting publicity photos of models in swimsuits at Santa Monica Beach
"So it Begins: Bob Mizer's Early Works 1945-1955
• Double-needle sleeve and bottom hem
Model Steve Wengyn and his full biography from Physique Pictorial
Physique Pictorial V14N03 [February 1965] mug Ralph KellyThe father of physique magazines was Bob Mizer (1922 1992). In 1945 Mizer started the Athletic Model Guild in Los Angeles as a modeling agency for male body builders. Mizer, a self taught photographer, recruited and photographed the models, carefully listing their vital statistics along with their real names and ages. Mizer sold his photos by mail, advertising them in men's magazines. By 1951 Mizer's catalog was so extensive that he began to collect