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Josie, 34, added: "Floral midis like these never go out of style and are timeless, which was important to me when choosing both my bridesmaids and my wedding looks. Rixo is beloved for its vintage-inspired silhouettes and striking prints, and it has become a go-to for fashionable brides looking for something a little less traditional

For complex structural changes, couture construction, or heavily beaded gowns, a bridal specialist is worth the premium

That's Sabyasachi for you

Designed to combine comfort with striking style, this dress ensures a memorable presence at any formal event

Style It Your Way: Pair with sandals for casual daytime outings, dress up with heels and accessories for dinner dates, or add a denim jacket for a trendy layered look

To test this, they manipulated naive participants' perception of the dress by using occluders to block out the background when they used black occluders (see above), this induced the perception of the dress as white and gold in nearly everyone